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The SEO Vault Episode 82: Apr 1, 2021

02:20 Web 2.0 Ranker Weekly Update
– Sale Starts Tomorrow! Daily Deals for the Next 6 Days
– Tomorrow: Friday – 10% Cashback Store Credit!
– Scheduling Agency Growth Webby Monday, April 12th, @noon est
– Page Speed beta testers sign up in the Local SEO Community FB Group
– Replay of the HighLevel Webby is live at Web 20 Ranker
– Upcoming Schema Service

9:25 SEO News for The Past Week
– Google Testing 2 Pack for Local Maps
– Google New Label For Local Business Reviews Now Live
– Google Knowledge Panels Can Show Competitors As Alternatives
– Google Updated The Core Web Vitals & Page Experience FAQs

SEO News Discussion
12:42 Google Testing 2 Pack for Local Maps
20:30 Google Updated The Core Web Vitals & Page Experience FAQs
27:40 Google Knowledge Panels Can Show Competitors As Alternatives

34:05 SEO Mad Scientist Update
Previous Test: Final Update on the GMB Emoji Test Results
This Weeks Tests: GMB Test Update show removing an address and changing a listing to a SAB impacts rankings as well as some results on responding to reviews with keywords in the response

Q&A

44:12 Do you have any advice for ranking real estate investors? Like, “We buy houses in Beloit” or “sell your house for cash” kind of terms.
51:00 Do you guys have any data or studies about how much traffic goes to 3 pack listings vs organic links below? I’ve seen some SEOs basically say the organic links are useless to try ranking for. Thoughts?

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