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The SEO Vault Episode 78: Mar 4, 2021

Co-Host: Sophie Allen + Mike Milas


Google March 2021 Search Ranking Algorithm Update
– Google Chrome to start using scroll to image and video links similar to scroll to text in rich snippets and search.
SEM Rush is going public under SEMR on the NY stock exchange
Google On Pagination: Noindex pages that require the previous pages for context.
Google Recommends Pyramid Navigation Structure For Large Sites

And So Much More!

09:00 Weekly Update (March 5, 2020)
– New Webbies on LCT and Free GMB Course
– Hiring Team members
– Agency Sales Process using Go HighLevel Webby March 10th
– Updated SEO Campaigns Relaunch offer ends tonight

13:48 SEO News for The Past Week
– Google March 2021 Search Ranking Algorithm Update
– Google Chrome to start using scroll to image and video links similar to scroll to text in rich snippets and search.
– SEM Rush is going public under SEMR on the NY stock exchange
Rich Results Disappear? Google Says It Might Be A Site-Wide Quality Issue.
Google FAQ Rich Results Issue With Yoast Resolved
Google My Business New Available Performance Metrics Help Doc
– Google On Pagination: Noindex pages that require the previous pages for context.
– Google Recommends Pyramid Navigation Structure For Large Sites
– Daniel on Crawl Budget

45:35 SEO SEO Mad Scientist: Testing Appointment links on GMB listings

55:40 Agency Strategy Discussion – “Why are your SEO prices so high?” “How many hours will you be working on my campaign every month?

Q&A

24:12 If the majority of customers are local.. should I abandon backlinking and just focus on your local products? or should I keep my backlinking campaign going, just not be so aggressive?
30:54 What is the top resource site where you can be updated on the latest on Local SEO?
33:55 How do you prioritize Local SEO tasks? Also What’s your advice on marking up outsourced SEO services?’ I’m doing 25% right now, which seems fair but I’m wondering what your perspective is.
39:30 How often are you posting GMB Posts?
40:32 What’s your suggestion for when you have a GMB that seems stuck and won’t move rank?
43:00 Best strategy for Garage Door Companies?

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