The SEO Vault Episode 139 – May 05, 2022

Co-hosts: Mike Lawson (special guest) + Mike Milas + Bucky Helms

  • Google now offering an SEO certification for SEO for small businesses to train their employees.
  • Twitter poll: 67% of SEOs have university degrees.
  • Google still testing infinite scroll search on desktop
  • Our special guest Mike Lawson is the Digital Director and Co-Founder of TRCREATIVE!

5:37 Web 2.0 Ranker Weekly Update

  • The Local Marketing Mastermind will be on September 16th, 17th and 18th at St. Petersburg, Florida. We will have a special private meeting on 19th with a those interested. We have confirmed a number of speakers for the Mastermind. Mike Milas will be talking about growing Your Agency with Omni Channel Marketing and sharing some specific strategies.
  • We have FREE link recommendations and they’re going great.
  • Review Management as Part of Monthly Search, Monthly Managed Links, Monthly GBP campaigns (no monthly fee) launching shortly at Web 20 Ranker

33:48 SEO New For The Past Week

  • GMB App is Going Away, Dashboard will be available for agencies and multi-location businesses.
  • Google now offering an SEO certification for small businesses to train their employees.

SERP Changes

  • Google still testing infinite scroll search on desktop
  • Twitter poll: 67% of SEOs have university degrees.
  • Short videos taking over Google Web Stories
  • Google Business Profile Manager Is Going Away Early 2022 (Updated: Not Going Away)

SEO Discussion

45:32 SEO Mad Scientist update

Q&A

4:37 What’s the best advise you’d give to someone who’s just starting to do SEO work?

23:27 Questions for the guest

  • Did you niche down with your agency when starting out?
  • Describe your SEO journey.

41:19 What would you consider your golden SEO tip for quick wins?

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