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The SEO Vault Episode 132 – Mar 18, 2022

Co-Host: Mike Milas + Bucky Helms & Sophie Allen

  • Weekend deal at Web20Ranker – Get $20 off press links and $20 off custom signals
  • Google Search Ranking Update Weirdness on March 11th
  • Google Page Experience Update Metrics Can Be Split Into Sections Of Your Site
  • Reviews In Google Local Going Missing Recently

Web 2.0 Ranker Weekly Update

  • We had the exclusive LMM roundtable yesterday (16th March)
  • Save The Date (September 16, 17, 18) for the Local Marketing Mastermind 2022 in Florida. We will confirm location in a week’s time. Reserve early bird tickets.
  • Free Webby on the 30th. Theme is launching new campaigns.
  • 20/21 SEO Testing summary reports are live.
  • Free Link Recommendations start next week at web20ranker.com

SEO News For The Past Week

  • Google Search Ranking Update Weirdness on March 11th
  • Google Page Experience Update Metrics Can Be Split Into Sections Of Your Site
  • Reviews In Google Local Going Missing Recently
  • Google Search Console URL Inspection Tool Not Fully Fixed Yet
  • Google Adds Business Profiles Managers Controls In Web Search

SERP Changes

  • Refine This Search & Broaden This Search Now Live In Google Search
  • Google Search Local Business Listing Tests More About Button

Google Says

  • John Me Google: We Don’t Use User Engagement As A Search Ranking Factor

SEO Discussion

31:19 Google Reviews going missing
40:55 SEO Mad Scientist Update

SEO Q&A

17:05 Do you guys care much about SERP results for home services companies these days?
23:11 How accurate is local Viking in Canada?
39:57 Has anyone tested or doing reverse driving directions still in your post?

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