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The SEO Vault Episode 102: August 20, 2021

Co-Host: Jessie Taylor + Mike Milas + Sophie Allen

– Google Opens Up Indexing Bug Reporting Tool To Search Console Users
Google: We Will Retry Old Redirect URLs For Years
Google: Cover All Your Bases With Searcher Intent & Your Content
Google Local Result With Reviews From The Web & Independent Sites

And So Much More!

3:19 Web 2.0 Ranker Weekly Update
– Philadelphia Mastermind IS November 5th – 7th – Early Bird Discount is NOW LIVE! – Speakers and Itinerary To Be Announced
– Interactive Mastermind Format – 2 Full Days Of Sessions (Saturday & Sunday) – Hands-On Workshops – Highest Access Level Comes With EXCLUSIVE 12 Month Discord Group To Work On More Advanced Topics (Agency Automation & Sales + More)
– Dynamic Event – Can Fit 3x The Previous Amount Of People
– You Will Leave With The Pieces Of YOUR Agency That You Need!
– At Certain Access Levels You Gain “Accountability”
12 Month Group Comes With Networking & Quarterly Calls
Check Out Ticket Prices (Early Bird Discount Until End Of August!)
– 2021 Q3 State of Local SEO Webinar – 100% Free To Join! – Limited Seating Event For The Web 2.0 Ranker / Local Client Takeover / Local SEO Community FB Group – What’s Working Now In Local SEO Plus Q&A Session – The Updated Signals, Tactics, And Strategies That Are Having The Largest Ranking Impact In The Local SERPs – August 25, 2021, 1:00 pm EST
Signup Link For The Webinar
– Fully Rebuilt Press Release Distribution Platform – New Syndication Partners, 4x The Amount of Do-Follow Links Available, Real Regional News Channels, Google News Networks and Guarantee!
– Weekend Deal – 25% Cash Back On All Stand-Alone Account Building Services (Socials, Citations, Brand Accounts) – This Is The Foundation To Start Your Entity Optimization For Local Brands
– Local Viking Update – Whitelabel Instances Are Going Live – Rebuilt Support System (Faster Support And Turn Around Times)
– Entity Optimization – Google Has An Entity Engine – Influences Local (Local Is An Entity)

35:20 SEO News For The Past Week
– Google Link Spam Update – Guest Posts And Affiliate Links Are Being Targeted If They Are Not Relay Sponsored
– Google Ads Update – Paid For By Label Added To All Political Ads

SERP Changes/Tests
– Unconfirmed Google Update (August 14th) – SEO’s and SEO Related Tools Were Seeing Fluctuations – Danny Sulivan of Google stated that the “Link Spam Update” is still rolling out, so there is a possibility that those fluctuations (from August 14th) are the tail end of the Link Update
Google Search Adds 3D & AR Periodic Table
Google Opens Up Indexing Bug Reporting Tool To Search Console Users
– Google Local Result With Reviews From “The Web” & “Independent Sites” – Someone “spotted Google showing not just the number of reviews with the review summary in stars, but where Google labels if the reviews are “from the web” or from “independent sites.”.
– Top Stories In Google Search Appearing Blank – Google Has Confirmed That This Was A Bug On Their End

Google Says
– Google Looking To Improve Knowledge Panel Edit Requests – Danny Sullivan Of Google Stated That Google Is Looking To Improve Their Response Times When It Comes To Knowledge Panel Edit Requests
– Google: Cover All Your Bases With Searcher Intent & Your Content – John Mueller Responded That It “makes sense to create content that covers “both possible intents.” – So You Want To Create Content That Covers All Types Of Intent That Your Company Can Provide.
– Google: We Will Retry Old Redirect URLs For Years – John Mueller Confirmed That Google Will Continue To Retry Old, Redirected URLs For Years If The Redirect Remains In Place For A Long Time

Q&A:

11:07 I got a notice from Google about a call tracking service from them. I was wondering if you guys have any info on the service?
16:30 Do you think they index what is said?

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